Goldie Locks | Brilliant Blonde Purple Shampoo

Aqua (Water/Eau), Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Disodium Laureth Sulfosuccinate, Sodium Cocoyl Isethionate, Cocamide MIPA, PEG-120 Methyl Glucose Dioleate, Fragrance/Parfum, Phenoxyethanol, Glycol Distearate, Vaccinium Angustifolium Fruit Extract, Ipomoea Batatas Extract, Helianthus Annuus (Sunflower) Seed Extract, Glycerin, Trisodium Ethylenediamine Disuccinate, Persea Gratissima (Avocado) Oil, Polyquaternium-7, Polyquaternium-10, Sodium Benzoate, Potassium Sorbate, Coumarin, Benzyl alcohol, Linalool, Ext. Violet 2/ CI 60730

*Banish Brass: Significantly brightens blonde hair and instantly neutralizes yellow tones for vibrant, brass free hair.
*Deep Hydration: Unlike other purple shampoos, ours leaves hair with long-lasting softness and hydration.
*Strength & Shine: Strengthens and protects hair, promoting healthier, more resilient strands.
*Your Healthiest Blonde: Specially designed for your brightest, healthiest blonde. Made for all blonde, lightened, and grey hair, and extension approved.

GOLDIE STANDARD products are created without: sulfates, parabens, phthalates, gluten, DMDMh & vegan

EXTENSION APPROVED:
Goldie Locks® hair care is thoughtfully formulated to extend the life, vibrancy, and integrity of hair extensions.

SHAMPOO SCENT:
Coconut Sandalwood Musk

Apply to wet hair, lather, and leave on for 1–3 minutes depending on the desired tone. Rinse thoroughly and follow with a nourishing conditioner. Use 1–2 times per week or as needed to maintain cool, bright blonde or silver tones.

A luxury brand collection of shampoos, conditioners, styling products and treatments curated for you by YRK Chicago Salon stylists.